 | Becoming a Graphic Designer: A Guide to Careers in Design, 2nd Edition |
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Product Description
This user-friendly guide offers a clear and comprehensive review of the types of careers available to today?s graphic designers. Drawing on years of experience at the top of the field, Heller covers the major design industries?from architecture and industrial design to television, film and publishing?as well as advertising, corporate, editorial and other key design disciplines. This is an invaluable resource for anyone interested in launching?or revitalising?a graphic design career.
Product Details
- Amazon Sales Rank: #801775 in Books
- Published on: 2002-03-08
- Original language: English
- Number of items: 1
- Binding: Paperback
- 336 pages
Editorial Reviews
From the Inside Flap
Becoming a Graphic Designer provides a comprehensive survey of the graphic design market, including complete coverage of print and electronic media and the evolving digital design disciplines that offer today’s most sought-after jobs. This visual guide has more than 600 striking illustrations and features the latest mate-rial on interactive design, information design, motion, and more.
Drawing on years of experience in the business, veteran designers Steven Heller and Teresa Fernandes cover everything from education and training, design specialties, and work settings to preparing an effective portfolio and finding a job. They profile major industries employing graphic designers and explore advertising, corporate, editorial, and other key design disciplines.
The major industries covered here include architecture, interactive design, television and film design, publishing, and more. Dozens of up-front interviews with leading graphic designers let you see how companies such as Wired magazine, Martha Stewart Living magazine, and MTV hire and work with employees. These inside perspectives offer invaluable real-world insights on what different industries and positions are really like. And a resource guide to design publications and organizations points the way to further information and guidance.
Complete with easy-to-use, compact sections, useful sidebars, and sample design pieces, this outstanding guide is invaluable for anyone interested in launching or developing a career in graphic design.
From the Back Cover
- magazine design
- advertising
- book design
- corporate identity
- film titles
- tv graphics
- interactive design
- environmental design
- web design
- design education
- type design
- motion graphics
- information graphics
- package design
- record design
Here is the completely updated guide to today’s graphic design careers–a clear and concise survey of the design field, from major design industries to design disciplines. Filled with interviews and advice from leading designers, it covers interactive design, information design, motion, educational training, portfolio preparation, getting a job, and much more.
About the Author
Steven Heller is the Art Director of the New York Times Book Review and cochair of the MFA/design program at the School of Visual Arts. He is the author of over 80 books on design and popular culture.
Teresa Fernandes is a publications designer and art director.
