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Product Description

• Written by one of the leading experts in content management systems (CMS), this newly revised bestseller guides readers through the confusing-and often intimidating-task of building, implementing, running, and managing a CMS
• Updated to cover recent developments in online delivery systems, as well as XML and related technologies
• Reflects valuable input from CMS users who attended the author's workshops, conferences, and courses
• An essential reference showing anyone involved in information delivery systems how to plan and implement a system that can handle large amounts of information and help achieve an organization's overall goals

Product Details

• Amazon Sales Rank: #135163 in Books
• Published on: 2004-11-26
• Original language: English
• Number of items: 1
• Dimensions: .3 pounds
• Binding: Paperback
• 1176 pages

Review
“…I suppose in the end the reason why there are so few books is that Bob Boiko said most of it in the Content Management Bible…”(Information World Review, June 2003)

From the Publisher
As the Information Age dawns, the information at our disposal expands haphazardly. The opportunities for targeting and distributing information expand too, but are left unexploited for lack of an organized approach. The Content Management Bible answers these key questions about the system readers might employ to control the expansion of information and organize targeting and distribution:

* What does a system that handles massive amounts of information look like?

* How can a system be created that understands each piece of information and guides authors to easily contribute to a growing outline of knowledge?

* How can a single system produce a wide range of well-targeted custom publications from the same information base?

* How can automation and systematization of information happen without endangering the relationship between an author and her audience?

* What are the steps and processes you need to create such a system?

* How can this system serve an organization's overall business goals and future initiatives?

* How do I transform content to fit the various distribution methods such as web, print, handhelds and others?

This title is a must have for readers who have felt the pain of too much content and not enough system to handle it. For those who have tried and failed to "tame the information beast," the Content Management Bible is a godsend.

From the Author
I wrote this book because I had to. For more than 10 years, I’ve been stuffing my head so full of the design, programming, management, and content of information systems that I have to let some out before I can learn anymore.

Seriously, from the first time I matched a printed user’s guide against the capabilities of Windows 3.0 Help, to the last time I sat with a dot-com client and discussed the impact of massive content management on the architecture of an e-commerce site, I have been living the transition from print to the computer screen.

I've seen a ton of technologies and a slew of systems. I've learned enough to know that there is a lot to discuss and figure out. My thinking on what I have experienced has reached some sort of embryonic maturity and is ready to hatch, so here it comes!

* To do e-business, you need the organization and focus that a content management system provides.

* To be useful on the Web and beyond, information must be designed for reuse and must be packaged so that it can be located and automatically organized into targeted publications.

* Content is the information and interactivity that organizations must harness in order to deliver value to their customers.

* Content management systems (CMS) collect, manage, and publish this information and interactivity.

* A CMS is not a CD-ROM that you install, start, and forget about. Rather, it is an ongoing process of knowing your information and your audiences and how to match the two together in a set of publications.

This book attempts to lay a comprehensive foundation under these concepts and create a solid methodology for the practice of content management and, by implication, e-business.