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Conquistador - Marketing
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Marketing of High-Technology Products and Innovations (2nd Edition)Marketing of High-Technology Products and Innovations (2nd Edition) by Jakki J Mohr
Buy used from: $10.00
Marketing High TechnologyMarketing High Technology by William H. Davidow
Buy new: $24.89 / Used from: $0.01
The Cluetrain Manifesto: The End of Business as UsualThe Cluetrain Manifesto: The End of Business as Usual by Rick Levine
Buy used from: $0.01
Relationship Marketing: Successful Strategies For The Age Of The CustomerRelationship Marketing: Successful Strategies For The Age Of The Customer by Regis Mckenna
Buy new: $15.22 / Used from: $0.01
The Marketing Playbook: Five Battle-Tested Plays for Capturing and Keeping the Lead in Any MarketThe Marketing Playbook: Five Battle-Tested Plays for Capturing and Keeping the Lead in Any Market by John Zagula
Buy new: $15.59 / Used from: $0.25
The End of Marketing as We Know ItThe End of Marketing as We Know It by Sergio Zyman
Buy new: $11.67 / Used from: $0.01
The Anatomy of Buzz Revisited: Real-life lessons in Word-of-Mouth MarketingThe Anatomy of Buzz Revisited: Real-life lessons in Word-of-Mouth Marketing by Emanuel Rosen
Buy new: $10.47 / Used from: $3.95
Why We Buy: The Science Of ShoppingWhy We Buy: The Science Of Shopping by Paco Underhill
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Experiential Marketing: How to Get Customers to Sense, Feel, Think, Act, RelateExperiential Marketing: How to Get Customers to Sense, Feel, Think, Act, Relate by Bernd H. Schmitt
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Raving Fans: A Revolutionary Approach To Customer ServiceRaving Fans: A Revolutionary Approach To Customer Service by Ken Blanchard
Buy new: $12.97 / Used from: $0.01
Customer Mania! It's Never Too Late to Build a Customer-Focused CompanyCustomer Mania! It's Never Too Late to Build a Customer-Focused Company by Kenneth Blanchard
Buy new: $14.28 / Used from: $0.01
Overpromise and Overdeliver: The Secrets of Unshakable Customer LoyaltyOverpromise and Overdeliver: The Secrets of Unshakable Customer Loyalty by Rick Barrera
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Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy ComparisonBecoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison by Joe Calloway
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Brand Leadership: The Next Level of the Brand RevolutionBrand Leadership: The Next Level of the Brand Revolution by David A. Aaker
Buy new: $22.80 / Used from: $0.01
Building Strong BrandsBuilding Strong Brands by David A. Aaker
Buy new: $18.42 / Used from: $4.98
The Culting of Brands: When Customers Become True BelieversThe Culting of Brands: When Customers Become True Believers by Douglas Atkin
Buy used from: $2.85
Beyond the Brand: Why Engaging the Right Customers is Essential to Winning in BusinessBeyond the Brand: Why Engaging the Right Customers is Essential to Winning in Business by John Winsor
Buy used from: $0.01
Momentum: How Companies Become Unstoppable Market ForcesMomentum: How Companies Become Unstoppable Market Forces by Ron Ricci
Buy new: $24.95 / Used from: $0.01
Selling the Invisible: A Field Guide to Modern MarketingSelling the Invisible: A Field Guide to Modern Marketing by Harry Beckwith
Buy new: $14.07 / Used from: $0.01
Marketing Outrageously: How to Increase Your Revenue by Staggering Amounts!Marketing Outrageously: How to Increase Your Revenue by Staggering Amounts! by Jon Spoelstra
Buy new: $15.97 / Used from: $1.12
All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust WorldAll Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World by Seth Godin
Buy used from: $0.95
Attracting Perfect Customers: The Power of Strategic SynchronicityAttracting Perfect Customers: The Power of Strategic Synchronicity by Stacey Hall
Buy new: $15.61 / Used from: $3.29
Word of Mouth Marketing: How Smart Companies Get People TalkingWord of Mouth Marketing: How Smart Companies Get People Talking by Andy Sernovitz
Buy used from: $0.05
Citizen Marketers: When People Are the MessageCitizen Marketers: When People Are the Message by Ben Mcconnell
Buy new: $19.00 / Used from: $0.01
Naked Conversations: How Blogs are Changing the Way Businesses Talk with CustomersNaked Conversations: How Blogs are Changing the Way Businesses Talk with Customers by Robert Scoble
Buy new: $21.45 / Used from: $0.01
The Origin of Brands: How Product Evolution Creates Endless Possibilities for New BrandsThe Origin of Brands: How Product Evolution Creates Endless Possibilities for New Brands by Al Ries
Buy new: $14.99 / Used from: $0.01
Marketing That Works: How Entrepreneurial Marketing Can Add Sustainable Value to Any Sized CompanyMarketing That Works: How Entrepreneurial Marketing Can Add Sustainable Value to Any Sized Company by Leonard M. Lodish
Buy used from: $10.00
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers DirectlyThe New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly by David Meerman Scott
Buy used from: $1.92
Made to Stick: Why Some Ideas Survive and Others DieMade to Stick: Why Some Ideas Survive and Others Die by Chip Heath
Buy new: $14.99 / Used from: $7.48
The New Influencers: A Marketer's Guide to the New Social MediaThe New Influencers: A Marketer's Guide to the New Social Media by Paul Gillin
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The Marketing MavensThe Marketing Mavens by Noel Capon
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Hot Button Marketing: Push the Emotional Buttons That Get People to BuyHot Button Marketing: Push the Emotional Buttons That Get People to Buy by Barry Feig
Buy new: $11.57 / Used from: $1.64
Branding For DummiesBranding For Dummies by Bill Chiaravalle
Buy new: $14.78 / Used from: $7.90
Herd: How to Change Mass Behaviour by Harnessing Our True NatureHerd: How to Change Mass Behaviour by Harnessing Our True Nature by Mark Earls
Buy new: $34.54 / Used from: $6.49
Brand Hijack: Marketing Without MarketingBrand Hijack: Marketing Without Marketing by Alex Wipperfurth
Buy used from: $1.99
Buying In: The Secret Dialogue Between What We Buy and Who We AreBuying In: The Secret Dialogue Between What We Buy and Who We Are by Rob Walker
Buy new: $16.75 / Used from: $1.90
Authenticity: What Consumers Really WantAuthenticity: What Consumers Really Want by James H. Gilmore
Buy new: $19.52 / Used from: $2.25
How Customers Think: Essential Insights into the Mind of the MarketHow Customers Think: Essential Insights into the Mind of the Market by Gerald Zaltman
Buy new: $20.97 / Used from: $0.80
Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of ConsumersMarketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers by Gerald Zaltman
Buy new: $19.77 / Used from: $13.24
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