Affiliate Marketing Essentials By an Amazon.com customer | |
 | Successful Affiliate Marketing for Merchants by Shawn Collins Buy new: $18.15 / Used from: $2.95 Must-have for any affiliate manager. |
 | The Complete Guide to Associate & Affiliate Programs on the Net: Turning Clicks Into Cash by Daniel Gray Buy used from: $9.71 Great overview from an affiliate perspective |
 | Unleashing the Ideavirus by Seth Godin Buy new: $10.08 / Used from: $1.88 The great affiliate program must have a viral aspect |
 | AffStat Merchant Report by Shawn Collins Buy new: $149.99 Up to date benchmarks and best practices in affiliate marketing |
 | The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk! by Al Ries Buy new: $10.87 / Used from: $2.87 Come on - you've got to always keep the basics in mind |
 | The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell Buy new: $18.47 / Used from: $3.94 Thou must think out of the box |
 | Permission Marketing : Turning Strangers Into Friends And Friends Into Customers by Seth Godin Buy new: $17.16 / Used from: $3.63 Your best affiliates run opt-in lists - you'd better "get it" |
 | The Guerrilla Marketing Handbook by Seth Godin Buy new: $13.57 / Used from: $0.01 Some of the ideas are dated, but still a staple |
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