A deserted island, a bottle of wine and this list of books... By an Amazon.com customer | |
 | Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web by Brian Solis Buy used from: $4.91 |
 | Rework by Jason Fried Buy new: $13.66 / Used from: $7.98 |
 | Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust by Chris Brogan Buy used from: $1.55 Excellent book on how businesses can take advantage of the power of Social Media to improve the satisfaction of their customers, and add value to how they experience their brands and products. A must read to understand where we are going! |
 | The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell Buy new: $10.87 / Used from: $0.67 Excellent read on what makes a product become epidemic! |
 | The Long Tail: Why the Future of Business is Selling Less of More by Chris Anderson Buy new: $10.85 / Used from: $3.83 If you want to learn about doing business on the Internet, then this is a great starting point. |
 | Six Pixels of Separation: Everyone Is Connected. Connect Your Business to Everyone. by Mitch Joel Buy used from: $0.01 Besides his blog posts also being very thought provoking, the writing from Mitch on this book does a great job at making you realize why it is that Social Networks have become so popular today, and how to use that power in business. |
 | Getting Real: The smarter, faster, easier way to build a successful web Application by Jason Fried Buy used from: $129.00 This is an excellent book to understand the philosophy that has made 37Signals such a successful company, not only for their work, but also for their culture. |
 | The New Community Rules: Marketing on the Social Web by Tamar Weinberg Buy new: $16.41 / Used from: $1.93 |
 | The Wisdom of Crowds by James Surowiecki Buy used from: $6.75 A new way to look at business on the Internet |
 | Linked: How Everything Is Connected to Everything Else and What It Means by Albert-Laszlo Barabasi Buy new: $10.52 / Used from: $1.53 Can you believe we are connected to everything? In the new business world, this is a potent realization. Read this book. |
 | The Power of Less: The Fine Art of Limiting Yourself to the Essential...in Business and in Life by Leo Babauta Buy new: $11.35 / Used from: $5.66 So essential and basic, yet so uncommon in our society. In this book the author teaches us how to focuson the essential and eliminate the superfluous. |
 | Brain Rules: 12 Principles for Surviving and Thriving at Work, Home, and School by John Medina Buy new: $10.20 / Used from: $6.98 I first discovered this author through his Slideshare presentation (go find it!). He teaches us how the brain works and how we can take advantage of this knowledge in business. |
 | Presentation Zen: Simple Ideas on Presentation Design and Delivery by Garr Reynolds Buy new: $21.23 / Used from: $12.86 Excellent book on cutting the clutter in your presentations and delivering better messages. |
 | Made to Stick: Why Some Ideas Survive and Others Die by Chip Heath Buy new: $14.99 / Used from: $7.43 |
 | Ethics for the Real World: Creating a Personal Code to Guide Decisions in Work and Life by Ronald A. Howard Buy new: $18.54 / Used from: $13.57 It is important to have a strategy in both our business and personal lives. |
 | Making Things Happen: Mastering Project Management (Theory in Practice) by Scott Berkun Buy new: $27.92 / Used from: $15.50 A must read to learn how to be effective and a great communicator when managing projects of all sizes. |
 | Product Design and Development by Karl T. Ulrich Buy used from: $39.20 Hard to come by book, but if you find it, it will give you a script for how to develop and present your product to the world. |
 | Permission Marketing : Turning Strangers Into Friends And Friends Into Customers by Seth Godin Buy new: $17.16 / Used from: $1.99 Seth Godin is both entertaining and intelligent in his approach. A great book about engaging people in your marketing strategies. He's also an avid writer on his blog, so make sure you check that out as well. |
 | The Unwritten Laws of Business by W. J. King Buy new: $9.99 / Used from: $7.10 The idea comes from another great book called "The Unwritten Laws of Engineering." The author teaches you not only how to survive in business, but also how to succeed in it. |
 | 12: The Elements of Great Managing by Rodd Wagner Buy new: $14.20 / Used from: $6.45 Retaining talent and building great relationships with them takes great effort. This books covers it pretty well. |
 | Marketing Metrics: 50+ Metrics Every Executive Should Master by Paul W. Farris Buy used from: $2.70 |
 | Web Analytics: An Hour a Day by Avinash Kaushik Buy new: $17.83 / Used from: $8.77 |
 | Purpose: The Starting Point of Great Companies by Nikos Mourkogiannis Buy new: $12.71 / Used from: $1.95 To begin, you must first have a clear vision of what you want to accomplish with your business. Find the purpose. |
 | Competitive Strategy: Techniques for Analyzing Industries and Competitors by Michael E. Porter Buy new: $25.33 / Used from: $14.03 |
 | Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant by W. Chan Kim Buy new: $19.45 / Used from: $8.00 Great book on the importance of having a clear strategy for tackling your market. |
 | The new business road test: What entrepreneurs and executives should do before writing a business plan (2nd Edition) by John Mullins Buy used from: $10.62 The author teaches you how to determine the viability of any product or business, before you invest your time, effort and resources. |
 | Here Comes Everybody: The Power of Organizing Without Organizations by Clay Shirky Buy new: $10.88 / Used from: $4.99 Very easy read with good insights into the power of crowds and community. Highly recommended. Also, look for videos online on the author as he is an excellent speaker as well and communicates his message very well. |
 | The Social Media Bible: Tactics, Tools, and Strategies for Business Success by Lon Safko Buy used from: $3.58 |
 | Socialnomics: How Social Media Transforms the Way We Live and Do Business by Erik Qualman Buy used from: $8.47 |
 | UnMarketing: Stop Marketing. Start Engaging. by Scott Stratten Buy new: $17.70 / Used from: $13.57 |
 | Delivering Happiness: A Path to Profits, Passion, and Purpose by Tony Hsieh Buy new: $14.11 / Used from: $5.90 |
 | The Facebook Effect: The Inside Story of the Company That Is Connecting the World by David Kirkpatrick Buy new: $16.78 / Used from: $1.56 |
 | Groundswell: Winning in a World Transformed by Social Technologies by Charlene Li Buy new: $19.37 / Used from: $2.75 |
 | Web 2.0: A Strategy Guide: Business thinking and strategies behind successful Web 2.0 implementations by Amy Shuen Buy new: $16.57 / Used from: $1.01 |
 | Inbound Marketing: Get Found Using Google, Social Media, and Blogs (New Rules Social Media Series) by Brian Halligan Buy new: $13.99 / Used from: $11.89 |
 | Search Engine Marketing, Inc.: Driving Search Traffic to Your Company's Web Site (2nd Edition) by Mike Moran Buy new: $30.93 / Used from: $19.40 |
 | Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity by Avinash Kaushik Buy new: $24.34 / Used from: $15.35 |
 | Advanced Web Metrics with Google Analytics, 2nd Edition by Brian Clifton Buy new: $26.39 / Used from: $16.94 |
 | Social Media Metrics: How to Measure and Optimize Your Marketing Investment (New Rules Social Media Series) by Jim Sterne Buy new: $16.47 / Used from: $7.37 |
 | Social Media Marketing: How Data Analytics helps to monetize the User Base in Telecoms, Social Networks, Media and Advertising in a Converged Ecosystem by Ajit V Jaokar Buy new: $39.99 / Used from: $14.01 |
Listmania!
